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The power of word of mouth: why nothing beats a genuine shout-out
By Jenny Costa2025-06-27T14:14:00
The most powerful form of marketing isn’t flashy, expensive, or algorithm-led. It’s real people talking honestly about things they love, says Jenny Costa of Rubies in the Rubble
At Rubies in the Rubble, we’ve always believed the most powerful form of marketing isn’t flashy, expensive, or algorithm-led.
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