
Niamh Leonard-Bedwell
Niamh is The Grocer’s fmcg editor, overseeing our coverage of NPD across food and packaged goods – spanning everything from confectionery and crisps to ice cream. She reports on shopper trends, inflation, marketing campaigns and appointments within the sector.
Prior to joining The Grocer as food & drink reporter in 2021, Niamh wrote about emerging wellness trends for Holland & Barrett’s customer magazine, Healthy. She started her career at nutrition magazine Healthy Food Guide.
Contact info
- Tel:
- 01293 610 292
- Email:
- n.leonard-bedwell@thegrocer.co.uk
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The pan-Asian restaurant group made its Sainsbury’s debut in April
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‘Our team has worked hard to deliver just the right amount of cheesiness,’ said Goodfella’s
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PepsiCo has applied to register the logo for Tostitos as a trademark
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The snacks are made using regeneratively farmed corn
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The range was created with reality TV star and diagnosed coeliac Megan McKenna
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The ‘indulgent’ treat combines Terry’s signature milk chocolate with a ‘caramel twist’
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The treats are exclusive to the UK
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Nestlé claims the technique will free up time for farmers
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It comes after M&S recently installed dedicated ’nuts about pistachio’ displays
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‘We are delighted to excite and reinvigorate the segment,’ said KP Snacks
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The ASA considered the ad was likely to reinforce the offensive stereotype that black skin was problematic
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Allplants had amassed a loyal following when it dramatically collapsed in November last year
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‘These new launches allow families to enjoy Mexican meals their way,’ said Old El Paso
NewsHolie’s wins court battle against Lotus Bakeries over sugar callout
An online campaign by Holie’s called out the high sugar content of a Nakd snack bar
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The innovations build on the ‘viral success’ of Itsu’s chicken dumplings, which launched in October
Comment & OpinionIt’s crunch time for Walkers as HFSS revamp hits the shelves
Walkers has successfully reformulated six of its core crisp variants to make them non HFSS-compliant, allowing them to avoid upcoming advertising restrictions and secure prime retail positioning
NewsBritish Snack Co launches peanuts in paper packs in Waitrose
The peanuts are included as snacks in Waitrose’s £5 food-to-go meal deal
NewsMcVitie’s partners with Iceland to launch branded ice cream range
‘We’re thrilled to see our iconic biscuits and cakes reimagined for the freezer aisle,’ said McVitie’s
NewsWalkers makes core crisps non-HFSS in salt reduction coup
Walkers has also expanded its core lineup with variants inspired by global cuisines
NewsCadbury slashes plastic in Crunchie multipacks for Tesco trial
The new multipacks feature 60% less outer plastic packaging





